Privacy Policy

Last updated: April 2026

1. Data Controller

ArtistOne Agency Ltd ("AO Agency", "we", "us") is the data controller responsible for your personal data. We are registered in England and Wales. Our registered office is 23 Percy Street, Fitzrovia, London W1T 2BP.

2. Information We Collect

We may collect the following personal data:

  • Name, email address, and telephone number when you contact us via email
  • Professional information including portfolios, headshots, comp cards, measurements, and booking history provided by represented clients
  • Correspondence records between AO Agency and clients, casting directors, brands, photographers, and other industry professionals

3. How We Use Your Data

We process personal data for the following purposes:

  • To provide modeling and talent representation services to our clients
  • To submit clients for modeling, casting, and booking opportunities and negotiate contracts on their behalf
  • To respond to enquiries from industry professionals
  • To comply with legal and regulatory obligations

4. Lawful Basis

We process personal data under the UK General Data Protection Regulation (UK GDPR) on the following bases: performance of a contract (for represented clients), legitimate interests (for industry correspondence), and consent (where you have contacted us voluntarily).

5. Data Sharing

We share client professional information (portfolios, headshots, comp cards, measurements) with casting directors, brands, photographers, and other industry professionals solely for the purpose of securing work opportunities. We do not sell personal data to third parties.

6. Data Retention

We retain client data for the duration of our representation agreement and for a period of six years thereafter in accordance with legal requirements. Enquiry data is retained for twelve months.

7. Your Rights

Under UK GDPR, you have the right to access, rectify, erase, restrict processing, and port your personal data. You also have the right to object to processing and to withdraw consent. To exercise these rights, please contact us at info@aoagency.co.uk.

8. Cookies

This website does not use cookies or tracking technologies.

9. Contact

For any data protection queries, please write to: ArtistOne Agency Ltd, 23 Percy Street, Fitzrovia, London W1T 2BP, or email info@aoagency.co.uk.